MEDIA ETHICS : CASES AND MORAL REASONING / Clifford G. Christians, Mark Fackler, Kathy Brittain Richardson, Peggy J. Kreshel, Robert H. Woods, Jr.
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| | | | 1047162 (Shelf),10th ed,BOK |
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| | MEDIA ETHICS : CASES AND MORAL REASONING. | xv, 405 pages : illustrations ; 25 cm. | Comprend un index. | Part 1: News. 1. Institutional pressures -- 2. Truthtelling -- 3. Reporters and sources -- 4. Social justice -- 5. Privacy -- Part 2: Persuasion in advertising. 6. The commercialization of everyday life -- 7. Advertising in an image-based media culture -- 8. The media are commercial -- 9. Advertising's professional culture -- Part 3: Persuasion and public relations. 10. Public communication -- 11. Telling the truth of organizational settings -- 12. Conflicting loyalties -- 13. The demands of social responsibility -- Part 4: Entertainment. 14. Violence -- 15. Profits, wealth, and public trust -- 16. Media scope and depth -- 17. Censorship. | ISBN 9780205897742. | | 1. Mass media - Moral and ethical aspects 2. 05.30 mass communication and mass media: general 3. Médias - Aspect moral.I. Mark Fackler II. Kathy Brittain Richardson III. Peggy J. Kreshel IV. Robert H. Woods, Jr. V. Title | Control No. : 38827 | | Library : UiTM Shah Alam |
| Accn No. | Item Status | Add Id | Location | SMD | Item Category | 1047162 | Shelf | 10th ed | PERPUSTAKAAN TUN ABDUL RAZAK(P1) | BOOK | RAK TERBUKA (OPEN SHELVES) |
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