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Event Studies : Theory, research and policy for planned events / Donald Getz and Stephen J. Page

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    GT3405
    .G48 2016
     
    1037918 (Shelf),BOK
    Getz, Donald , 1949-

         Event Studies : Theory, research and policy for planned events.

         xvi, 506 pages : colour illustrations ; 25 cm Events Management Series.

         ISBN 9781138899155.
         
         1. Special events - Planning 2. Special events - Research 3. Special events - Management.I. Page, Stephen J. II. Title III. Series
         Control No. : 30969
         Library : UiTM Shah Alam
    Accn No.Item StatusAdd IdLocationSMDItem Category
    1037918ShelfPTAR KAMPUS PUNCAK ALAM(PPA)BOOKRAK TERBUKA (OPEN SHELVES)

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