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entrepreneurship : THE ART, SCIENCE, AND PROCESS FOR SUCCESS / Charles E. Bamford, Garry D. Bruton

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  • MARC

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    HD62.5
    .B36 2019
     
    1038249 (Shelf),BOK
    Bamford, Charles E.

         entrepreneurship : THE ART, SCIENCE, AND PROCESS FOR SUCCESS.

         xxiv, 337 pages : colour illustrations ; 27 cm.
         Part 1: Laying the Groundwork for Small BusinessChapter 1: The Twenty-First Century EntrepreneurChapter 2: Individual Leadership and Entrepreneurial Start-UpsChapter 3: Business Idea Generation and Initial EvaluationPart 2: Due Diligence on the Business IdeaChapter 4: External AnalysisChapter 5: Business Mission and StrategyChapter 6: Analyzing Cash Flow and Other Financial InformationPart 3: Establishing the BusinessChapter 7: Financing and AccountingChapter 8: Business and Financial AnalysisChapter 9: Legal Issues with a New BusinessPart 4: Building the BusinessChapter 10: Human Resources ManagementChapter 11: MarketingChapter 12: Establishing OperationsPart 5: Important Issues for EntrepreneursChapter 13: Exit/Harvest/TurnaroundChapter 14: Franchising and Purchasing an Existing BusinessPart 6: Mini Cases.

         ISBN 9781260085365
         .-ISBN 1260085368.
         
         1. New business enterprises 2. Small business 3. Success in business.I. Bruton, Garry D. II. Title
         Control No. : 30865
         Library : UiTM Shah Alam; UITM Melaka; UITM Perak
    Accn No.Item StatusAdd IdLocationSMDItem Category
    1038249ShelfPTAR KAMPUS PUNCAK ALAM(PPA)BOOKRAK TERBUKA (OPEN SHELVES)

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