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Brandmaps : the competititve marketing strategy game / Randall G. Chapman

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    HF5415.125
    .C47 1994
     
    364065 (Shelf),BOK
    Chapman, Randall G

         Brandmaps : the competititve marketing strategy game. - Englewood Cliffs, N.J. , 1994.

         xv, 175 p. : ill. ; 28 cm.
         Includes index.

         ISBN 0131775022.
         
         1. Marketing - Computer simulation 2. Product management - Computer simulation.I. Title
         Library : UiTM Shah Alam
    Accn No.Item StatusAdd IdLocationSMDItem Category
    364065ShelfPERPUSTAKAAN UNDANG-UNDANG TAR(PUU)BOOKRAK TERBUKA (OPEN SHELVES)

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