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Marketing Principles / William M. Pride, O. C. Ferrell, Bryan A. Lukas, Sharon Schembri, Outi Niininen, Riza Casidy

  • Linear

  • MARC

  •  
    HF5415
    .M3754 2018
     
    1026652 (Issued),BOK
    Marketing Principles.

         xxvii, 601 pages : illustrations ; 28 cm.

         ISBN 9780170386180.
         
         1. Marketing - Textbooks 2. Marketing - Textbooks - Management 3. Customer relations - Textbooks - Management.I. Pride, William M. II. Ferrell, O. III. Lukas, Bryan A. IV. Schembri, Sharon V. Niininen, Outi VI. Casidy, Riza VII. Title
         Control No. : 28259
         Library : UiTM Shah Alam
    Accn No.Item StatusAdd IdLocationSMDItem Category
    1026652IssuedPTAR KAMPUS PUNCAK PERDANA(PP)BOOKRAK TERBUKA (OPEN SHELVES)

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