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Islamic Marketing and Branding : Theory and Practice / edited by T. C. Melewar, S. F. Syed Alwi

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    HF5415.12. I74
    I855 2018
     
    1032994 (Shelf),BOK
    Melewar, T. C.

         Islamic Marketing and Branding : Theory and Practice.

         xvi, 246 pages : illustrations ; 26 cm.
         Includes index.

         ISBN 9781472440969.
         
         1. Marketing - Islamic countries 2. Branding (Marketing) - Islamic countries.I. Melewar, T. C. II. Alwi, Sharifah Faridah Syed III. Title
         Control No. : 27571
         Library : UiTM Shah Alam; UITM Melaka; UITM Terengganu
    Accn No.Item StatusAdd IdLocationSMDItem Category
    1032994ShelfPTAR KAMPUS PUNCAK ALAM(PPA)BOOKRAK TERBUKA (OPEN SHELVES)

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