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Case Theory in Business and Management : Reinventing Case Study Research / Evert Gummesson

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    HD30.4
    .G86 2017
     
    1024687 (Shelf),BOK
    Gummesson, Evert

         Case Theory in Business and Management : Reinventing Case Study Research.

         xix, 347 pages : illustrations ; 25 cm.
         Case Theory in Business and Management takes a fresh and expansive approach to case study research, viewing the topic through the lenses of real world complexity and introducing the 'case theory' concept, an expanded version of case study research which includes both methodology and the types of results that emerge.

         ISBN 9781446210611.
         
         1. Business - Research - Methodology 2. Business - Case studies 3. Management - Research - Methodology 4. Industrial management.I. Title
         Control No. : 25206
         Library : UiTM Shah Alam
    Accn No.Item StatusAdd IdLocationSMDItem Category
    1024687ShelfPERPUSTAKAAN TUN ABDUL RAZAK(P1)BOOKRAK TERBUKA (OPEN SHELVES)

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