DEFINING MANAGEMENT : Business, Schools, Consultants, Media / Lars Engwall, Matthias Kipping, and Behlül Üsdiken
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| | | | DEFINING MANAGEMENT : Business, Schools, Consultants, Media. | xiii, 318 pages ; 24 cm. | Introduction: the rise of management -- Background: Views on the development of management -- Approach: Three "fields" in historical, comparative, and integrative perspective -- The emergence of schools of commerce -- Accountants and efficiency engineers as early consultants -- Modest beginnings for business publishing -- Establishing a place for business education -- Old certainties and new departures in consulting -- Broadening audiences for business publications -- Making business education scientific -- The assertion of management consulting -- Growth and diversification of management publishing -- The business school and the MBA become "global" -- Consulting as global big business -- Mergers and mass markets in media -- Conclusion: commoditizing management? | ISBN 9780415727877. | | 1. Management - History 2. Management - Study and teaching - History 3. Business education - History 4. Business schools.I. Matthias Kipping II. Behlül Üsdiken III. Title | Control No. : 22539 | | Library : UiTM Shah Alam |
| Accn No. | Item Status | Add Id | Location | SMD | Item Category | 1022396 | Shelf | | PERPUSTAKAAN TUN ABDUL RAZAK(P1) | BOOK | RAK TERBUKA (OPEN SHELVES) |
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