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Marketing for keeps : building your business by retaining your customers / Carla B. Furlong

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    HF5415.5
    .F87 1993
     
    358665 (Shelf),BOK
    Furlong, Carla B

         Marketing for keeps : building your business by retaining your customers. - New York , 1993.

         xii, 244 p. : ill. ; 25 cm.

         ISBN 047154017X.
         
         1. Consumer satisfaction - United States - Case studies 2. Consumer satisfaction 3. Customer services.I. Title
         Library : UiTM Shah Alam; UITM Terengganu
    Accn No.Item StatusAdd IdLocationSMDItem Category
    358665ShelfPERPUSTAKAAN PENGURUSAN & PERNIAGAAN TAR(P2)BOOKRAK TERBUKA (OPEN SHELVES)
    368179ShelfPERPUSTAKAAN PENGURUSAN & PERNIAGAAN TAR(P2)BOOKRAK TERBUKA (OPEN SHELVES)

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