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Integrated Advertising, Promotion and Marketing Communications / Kenneth E. Clow, Donald Baack

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  • MARC

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    HF5415.123
    .C58 2016
     
    1038908 (Shelf),BOK
    Clow, Kenneth E.

         Integrated Advertising, Promotion and Marketing Communications.

         xx, 476 pages : illustrations, colour ; 28 cm.

         ISBN 9780133866339
         .-ISBN 0133866335.
         
         1. Communication In Marketing 2. Advertising.I. Baack, Donald II. Title
         Control No. : 28754
         Library : UiTM Shah Alam; UiTM Johor
    Accn No.Item StatusAdd IdLocationSMDItem Category
    1038908ShelfPERPUSTAKAAN KOMPLEKS ALAM BINA & SENI REKA(PKAS)BOOKslr

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