Consumer behavior : behavioural aspects of marketing / Chris Rice
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| | | | | | Consumer behavior : behavioural aspects of marketing. - Oxford , 1993. | | viii, 414 p. : ill. ; 23 cm Marketing series (London, EnglandpStudent. | | "Published on behalf of the Chartered Institute of Marketing.". | | ISBN 0750605499. | | | | 1. Consumer behavior 2. Marketing - Social aspects.I. Chartered Institute of Marketing. II. Title III. Series | | | Library : UiTM Shah Alam; UITM Terengganu |
| | Accn No. | Item Status | Add Id | Location | SMD | Item Category | | 349336 | Withdrawn | | PERPUSTAKAAN PENGURUSAN & PERNIAGAAN TAR(P2) | BOOK | RAK TERBUKA (OPEN SHELVES) | | 350913 | Shelf | | PERPUSTAKAAN PENGURUSAN & PERNIAGAAN TAR(P2) | BOOK | RAK TERBUKA (OPEN SHELVES) |
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