Behavioural aspects of marketing / Keith C. Williams
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| | | | Behavioural aspects of marketing. - London , 1992. | ix, 235 p. : ill. ; 24 cm. | "Published on behalf of the Institute of Marketing and the CAM Foundation.". | ISBN 0750606088. | | 1. Consumers 2. Motivation research (Marketing).I. CAM Foundation. II. Institute of Marketing. III. Title | | Library : UiTM Shah Alam |
| Accn No. | Item Status | Add Id | Location | SMD | Item Category | 344653 | Shelf | | PERPUSTAKAAN PENGURUSAN & PERNIAGAAN TAR(P2) | BOOK | RAK TERBUKA (OPEN SHELVES) | 350530 | Shelf | | PERPUSTAKAAN PENGURUSAN & PERNIAGAAN TAR(P2) | BOOK | RAK TERBUKA (OPEN SHELVES) |
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