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Targeting the trendsetting consumer : how to market your product or service to influential buyers / Irma Zandl, Richard Leonard

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    HF5415.32
    .Z36 1992
     
    333219 (Shelf),BOK
    Zandl, Irma

         Targeting the trendsetting consumer : how to market your product or service to influential buyers. - Homewood, Ill. , 1992.

         vii, 215 p. : ill. ; 24 cm.

         ISBN 1556234783.
         
         1. Marketing 2. Motivation research (Marketing) 3. Consumer behavior.I. Leonard, Richard II. Title
         Library : UiTM Shah Alam; UITM Terengganu
    Accn No.Item StatusAdd IdLocationSMDItem Category
    333219ShelfPERPUSTAKAAN PENGURUSAN & PERNIAGAAN TAR(P2)BOOKRAK TERBUKA (OPEN SHELVES)

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