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Cases in advertising and communications management / Stephen A. Greyser ; with the collaboration of Robert J. Kopp

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  • MARC

  •  
    HF5827
    .G75 1992
     
    338970 (Withdrawn),BOK
    Greyser, Stephen A

         Cases in advertising and communications management. - Englewood Cliffs, N.J. , 1992.

         xvii, 681 p. : ill. ; 25 cm.

         ISBN 0131175084.
         
         1. Advertising - United States - Case studies - Management 2. Advertising - United States - Case studies - Communication systems.I. Kopp, Robert J II. Title
         Control No. : 4989 (On Order);10739
         Library : UITM Sarawak
    Accn No.Item StatusAdd IdLocationSMDItem Category
    338970WithdrawnPERPUSTAKAAN PENGURUSAN & PERNIAGAAN TAR(P2)BOOKRAK TERBUKA (OPEN SHELVES)

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