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Strategic planning, marketing & public relations, and fund-raising in higher education : perspectives, readings, and annotated bibliography / by Cynthia C. Ryans and William L. Shanklin

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  • MARC

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    LB2341.93.U6
    R82 1986
     
    294683 (Withdrawn),BOK
    Ryans, Cynthia C. , 1933-

         Strategic planning, marketing & public relations, and fund-raising in higher education : perspectives, readings, and annotated bibliography. - Metuchen, N.J. , 1986.

         xiv, 266 p. ; 23 cm.
         Includes indexes.

         ISBN 0810818914.
         
         1. Universities and colleges - United States - Planning - Business management 2. College students - United States - Recruiting 3. Public relations - United States - Universities and colleges 4. Educational fund raising - United States 5. Strategic planning - United States.I. Shanklin, William L II. Title
         Library : UiTM Shah Alam
    Accn No.Item StatusAdd IdLocationSMDItem Category
    294683WithdrawnPERPUSTAKAAN TUN ABDUL RAZAK(P1)BOOKRAK TERBUKA (OPEN SHELVES)
    344660ShelfPERPUSTAKAAN UNDANG-UNDANG TAR(PUU)BOOKret

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