Promotion management & marketing communications / Terence A. Shimp
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| | | | Promotion management & marketing communications. - Fort Worth , 1993. | xxii, 682 p.bill. (some col.) ; 25 cm. | ISBN 0030974895. | | 1. Sales promotion 2. Communication in marketing 3. Direct marketing 4. Advertising.I. Title | | Library : UiTM Shah Alam |
| Accn No. | Item Status | Add Id | Location | SMD | Item Category | 344132 | Shelf | | MEDEC(MED) | BOOK | RAK TERBUKA (OPEN SHELVES) | 358786 | Withdrawn | | PERPUSTAKAAN PENGURUSAN & PERNIAGAAN TAR(P2) | BOOK | RAK TERBUKA (OPEN SHELVES) | 511484 | Shelf | | PERPUSTAKAAN UNDANG-UNDANG TAR(PUU) | BOOK | ret | 102369MU | Shelf | | PERPUSTAKAAN INTEC(S17) | BOOK | RAK TERBUKA (OPEN SHELVES) |
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