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Customer behaviour : consumer behavior and beyond / Jagdish N Sheth, Banwari Mittal, Bruce I. Newman

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    HF5415.32
    .S54 1999
     
    1008417 (Shelf),BOK
    Sheth, Jagdish N

         Customer behaviour : consumer behavior and beyond.

         xxxii, (various pagings) : colour illustrations ; 26 cm.

         ISBN 9780030980169
         .-ISBN 003098016X.
         
          1. Consumer behavior 2. Consumers' preferences 3. Consumer satisfaction 4. Marketing.I. Mittal, Banwari II. Newman, Bruce I III. Title
         Control No. : 14394
         Library : UiTM Shah Alam
    Accn No.Item StatusAdd IdLocationSMDItem Category
    1008417ShelfPERPUSTAKAAN UNDANG-UNDANG TAR(PUU)BOOKslr

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