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Services Marketing and Management / Audrey Gilmore

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  • MARC

  •  
    HD9980.5
    .G55 2003
     
    1008288 (Shelf),BOK
    Gilmore, Audrey

         Services Marketing and Management.

         215 pages : illustrations ; 25 cm.
         Underlying themes -- Managing services -- Service management issues.

         ISBN 9780761941583
         .-ISBN 0761941584.
         
          1. Service industries - Marketing 2. Service industries - Management.I. Title
         Control No. : 14393
         Library : UiTM Shah Alam
    Accn No.Item StatusAdd IdLocationSMDItem Category
    1008288ShelfPERPUSTAKAAN UNDANG-UNDANG TAR(PUU)BOOKslr

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