Packaged pleasures : how technology & marketing revolutionized desire / Gary S. Cross & Robert N. Proctor
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| | | | Packaged pleasures : how technology & marketing revolutionized desire. | 352 pages : illustrations ; 24 cm. | ISBN 9780226121277. | | 1. Packaging - Technological innovations - Psychological aspects 2. Packaging - Technological innovations - Social aspects 3. Marketing - Technological innovations - Psychological aspects 4. Marketing - Technological innovations - Social aspects 5. Consumer behavior.I. Proctor, Robert - 1954- II. Title | Control No. : 8803 | | Library : UiTM Shah Alam |
| Accn No. | Item Status | Add Id | Location | SMD | Item Category | 990241 | Shelf | | PERPUSTAKAAN KOMPLEKS ALAM BINA & SENI REKA(PKAS) | BOOK | RAK TERBUKA (OPEN SHELVES) |
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