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Services management and marketing : studies in Malaysia / editors: Aliah Hanim Mohd Salleh ... [et al.]

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  • MARC

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    HD9980.5
    .S479 2009
     
    985487 (Shelf),BOK
    Services management and marketing : studies in Malaysia.

         xxxvii, 365 pages : illustrations ; 24 cm.

         ISBN 9789834480035
         .-ISBN 9834480032.
         
         1. Service industries - Malaysia - Research - Marketing 2. Customer services - Malaysia - Research - Marketing.I. Aliah Hanim Mohd. Salleh II. Ahmad Azmi Mohd. Ariffin III. June M. L. Poon IV. Aini Aman V. Title
         Library : UiTM Shah Alam; UITM Pahang
    Accn No.Item StatusAdd IdLocationSMDItem Category
    985487ShelfPTAR KAMPUS PUNCAK ALAM(PPA)BOOKRAK TERBUKA (OPEN SHELVES)

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