Inside book publishing / Giles Clark and Angus Phillips
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| | | | Inside book publishing. - New York. | xix, 355 pages : illustrations, maps ; 26 cm. | The development of modern trade publishing -- Publishing for educational, academic and professional markets -- The characteristics of the main publishing sectors -- Creating and protecting value in publishing -- The author -- Commissioning -- The author contract and editorial development -- Design and production -- Marketing -- Sales and distribution -- Rights sales -- The sales channels for books in the UK -- Getting into publishing. | ISBN 9780415537179 (pbk). | | 1. Publishers and publishing - Great Britain 2. Publishers and publishing - Vocational guidance 3. Publishers and publishing - Great Britain.I. Phillips, Angus - 1961- II. Title | Control No. : 4041 | | Library : UiTM Shah Alam |
| Accn No. | Item Status | Add Id | Location | SMD | Item Category | 981558 | Shelf | | PTAR KAMPUS PUNCAK PERDANA(PP) | BOOK | RAK TERBUKA (OPEN SHELVES) |
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