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Romancing the brand : how brands create strong, intimate relationships with consumers / Tim Halloran

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    HF5415.1255
    .H35 2014
     
    968629 (Shelf),BOK
    Halloran, Tim

         Romancing the brand : how brands create strong, intimate relationships with consumers. - Indianapolis, IN , 2014.

         241 p. ; 24cm.

         ISBN 9781118611289 (pbk.)
         .-ISBN 1118611284 (pbk.).
         
         1. Branding (Marketing) 2. Product management 3. Customer relations.I. Title
         Library : UiTM Shah Alam; UITM Kelantan
    Accn No.Item StatusAdd IdLocationSMDItem Category
    968629ShelfPTAR KAMPUS PUNCAK ALAM(PPA)BOOKRAK TERBUKA (OPEN SHELVES)

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