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Connected CRM : implementing a big-data-driven, customer-centric business strategy / David Williams

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    HF5415.5
    .W5823 2014
     
    968628 (Shelf),BOK
    Williams, David , 1963-

         Connected CRM : implementing a big-data-driven, customer-centric business strategy.

         xiii, 242 p. ; 24 cm.

         ISBN 9781118835807 (hbk.).
         
         1. Customer relations - Management 2. Relationship marketing 3. Strategic planning - Managemen.I. Title
         Library : UiTM Shah Alam
    Accn No.Item StatusAdd IdLocationSMDItem Category
    968628ShelfPTAR KAMPUS PUNCAK ALAM(PPA)BOOKRAK TERBUKA (OPEN SHELVES)

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