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The Routledge companion to advertising and promotional culture / Edited by Matthew P McAllister, Emily West

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    HF5823
    .R6788 2013
     
    971526 (Shelf),BOK
    Matthew P. McAllister

         The Routledge companion to advertising and promotional culture. - New York , 2013.

         xix, 464 p. : ill. ; 26 cm.

         ISBN 9780415888011 (hardback).
         
         1. dvertisin 2. Advertising 3. Branding (Marketing).I. West, Emily II. McAllister, Matthew P. III. Title
         Library : UiTM Shah Alam
    Accn No.Item StatusAdd IdLocationSMDItem Category
    971526ShelfPERPUSTAKAAN TUN ABDUL RAZAK(P1)BOOKRAK TERBUKA (OPEN SHELVES)

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