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Principles of Integrated Marketing Communications / LAWRENCE ANG

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    HF5415.123
    .A54 2014
     
    968941 (Shelf),BOK
    Ng, Lawrence

         Principles of Integrated Marketing Communications.

         xii, 401 pages : illustrations (some colour) ; 26 cm.
         Includes index.

         ISBN 9781107649187
         .-ISBN 1107649188.
         
         1. Marketing - Technological innovations 2. Communication in marketing - Technological innovation.I. Title
         Library : UiTM Shah Alam; UiTM Negeri Sembilan
    Accn No.Item StatusAdd IdLocationSMDItem Category
    968941ShelfPTAR KAMPUS PUNCAK ALAM(PPA)BOOKRAK TERBUKA (OPEN SHELVES)
    971239ShelfPERPUSTAKAAN TUN ABDUL RAZAK(P1)BOOKRAK TERBUKA (OPEN SHELVES)

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