The public relations strategic toolkit : an essential guide to successful public relations practice / Alison Theaker and Heather Yaxley
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| | | | The public relations strategic toolkit : an essential guide to successful public relations practice. - London , 2013. | xiv, 386 p. : ill. ; 26 cm. | ISBN 9780415676472 (hardback : alk. paper) | .-ISBN 0415676479 (hardback : alk. paper) | .-ISBN 9780415676489 (pbk. : alk. paper) | .-ISBN 0415676487 (pbk. : alk. paper). | | 1. Corporations - Public relations 2. Business communication - Public relations.I. Yaxley, Heather - 1971- II. Title | | Library : UiTM Shah Alam |
| Accn No. | Item Status | Add Id | Location | SMD | Item Category | 964400 | Shelf | | PERPUSTAKAAN TUN ABDUL RAZAK(P1) | BOOK | RAK TERBUKA (OPEN SHELVES) |
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