The Routledge companion to arts marketing / edited by Daragh O'Reilly, Ruth Rentschler and Theresa Kirchner
-
| | | The Routledge companion to arts marketing. - New York , 2014. |
| xxvii, 411 p. ; 25 cm Routledge Companions in Business, Management and Accounting. | Macro Arts Marketing Issues -- Artists And Their Managers -- Arts Organizational Management And Strategies -- Consumption Perspectives -- The Marketing Of Specific Arts. | ISBN 9780415783507 (hardback) | .-ISBN 041578350X (hardback). | | 1. Arts - Marketing.I. O'Reilly, Daragh II. Title III. Series | | Library : UiTM Shah Alam |
| Accn No. | Item Status | Add Id | Location | SMD | Item Category | 964792 | Shelf | | PERPUSTAKAAN TUN ABDUL RAZAK(P1) | BOOK | RAK TERBUKA (OPEN SHELVES) |
|
|
|