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Storytelling across worlds : transmedia for creatives and producers / Tom Dowd, Michael Niederman, Michael Fry, and Joseph Steiff

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    P96.M36
    D69 2013
     
    966561 (Shelf),BOK
    Dowd, Tom , 1964-

         Storytelling across worlds : transmedia for creatives and producers.

         xvii, 327 p. : ill. ; 25 cm.

         ISBN 9780240824116 (pbk.)
         .-ISBN 0240824113 (pbk.).
         
         1. Mass media - Marketing 2. Convergence (Telecommunication) - Marketing.I. Niederman, Michael - 1958- II. Fry, Micheal - 1966- III. Steiff, Joseph - 1957- IV. Title
         Library : UiTM Shah Alam
    Accn No.Item StatusAdd IdLocationSMDItem Category
    966561ShelfPERPUSTAKAAN TUN ABDUL RAZAK(P1)BOOKRAK TERBUKA (OPEN SHELVES)

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