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Leading edge marketing research : 21st-century tools and practices / editors, Robert Kaden, Gerald Linda, Melvin Prince

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  • MARC

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    HF5415.2
    .L383 2012
     
    933338 (Shelf),BOK
    Leading edge marketing research : 21st-century tools and practices. - Thousand Oaks, Calif , 2012.

         xix, 483 p. : ill. ; 23 cm.

         ISBN 9781412991315 (pbk. : alk. paper)
         .-ISBN 1412991315 (pbk. : alk. paper).
         
         1. Marketing research.I. Kaden, Robert J. II. Linda, Gerald III. Prince, Melvin IV. Title
         Library : UiTM Shah Alam
    Accn No.Item StatusAdd IdLocationSMDItem Category
    933338ShelfPTAR KAMPUS PUNCAK ALAM(PPA)BOOKRAK TERBUKA (OPEN SHELVES)

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