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Chasing youth culture and getting it right : how your business can profit by tapping into today's most powerful trendsetters and tastemakers / Tina Wells

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    HF5415.332.Y66
    W45 2011
     
    925351 (Shelf),BOK
    Wells, Tina , 1980-

         Chasing youth culture and getting it right : how your business can profit by tapping into today's most powerful trendsetters and tastemakers. - Hoboken, NJ , 2011.

         x, 213 p. ; 24 cm.

         ISBN 9781118004050 (cloth).
         
         1. Marketing 2. Young consumers - United States - Attitudes 3. Generation Y - United States - Attitudes.I. Title
         Library : UiTM Shah Alam
    Accn No.Item StatusAdd IdLocationSMDItem Category
    925351ShelfPTAR KAMPUS PUNCAK ALAM(PPA)BOOKRAK TERBUKA (OPEN SHELVES)

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