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The social customer : how brands can use social CRM to acquire, monetize, and retain fans, friends, and followers / Adam Metz

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    HF5415.5
    .M485 2012
     
    921713 (Shelf),BOK
    Metz, Adam

         The social customer : how brands can use social CRM to acquire, monetize, and retain fans, friends, and followers. - New York , 2012.

         xxii, 279 p. : ill. ; 24 cm.

         ISBN 9780071759182
         .-ISBN 0071759182.
         
         1. Customer relations - Management 2. Branding (Marketing) - Management.I. Title
         Library : UiTM Shah Alam
    Accn No.Item StatusAdd IdLocationSMDItem Category
    921713ShelfPERPUSTAKAAN TUN ABDUL RAZAK(P1)BOOKRAK TERBUKA (OPEN SHELVES)

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