Shah Alam

  • UiTM Shah Alam
  • UITM Sarawak
  • UITM Perlis
  • UITM Pulau Pinang
  • UITM Sabah
  • UiTM Negeri Sembilan
  • UiTM Johor
  • UITM Melaka
  • UITM Pahang
  • UITM Kelantan
  • UITM Kedah
  • UITM Perak
  • UITM Terengganu
  • UiTM Libraries
.

Services marketing / edited by Steve Baron

  • Linear

  • MARC

  •  
    HD9980.5
    .S42517 2010
     
    915683 (Reference),VOL.1 2010,BOK
    Services marketing. - Los Angeles , 2010.

         4 v. : ill. ; 24 cm Sage library in marketing.
         v. 1. The development of ideas for the marketing of services -- v. 2. The creation of the sub-discipline of services marketing -- v. 3. A focus on customer experience and the changing roles of customers and consumers -- v. 4. Towards a unifying marketin.

         ISBN 9781849205740 (hardcover).
         
         1. Service industries - Marketing.I. Baron, Steve II. Title III. Series
         Library : UiTM Shah Alam
    Accn No.Item StatusAdd IdLocationSMDItem Category
    915683ReferenceVOL.1 2010PERPUSTAKAAN PENGURUSAN & PERNIAGAAN TAR(P2)BOOKruj
    915684ReferenceVOL.2 2010PERPUSTAKAAN PENGURUSAN & PERNIAGAAN TAR(P2)BOOKruj
    915685ReferenceVOL.3 2010PERPUSTAKAAN PENGURUSAN & PERNIAGAAN TAR(P2)BOOKruj
    915686ReferenceVOL.4 2010PERPUSTAKAAN PENGURUSAN & PERNIAGAAN TAR(P2)BOOKruj

Search In

Shelf Browse

No Shelf Browse Data.

Top