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Brand sense : sensory secrets behind the stuff we buy / Martin Lindstrom

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    HD69.B7
    L563 2010
     
    147541AD (Shelf),BOK
    Lindstrom, Martin , 1970-

         Brand sense : sensory secrets behind the stuff we buy. - London. - Philadelphia , 2010.

         x, 175 pages : illustrations ; 22 cm.
         2nd edition.

         ISBN 9780749460570
         .-ISBN 0749460571.
         
         1. Senses and sensation 2. Advertising - Psychological aspects 3. Brand name products - Psychological aspects 4. Business names 5. Advertising - Brand name products.I. Title
         Library : UiTM Shah Alam; UITM Pahang
    Accn No.Item StatusAdd IdLocationSMDItem Category
    147541ADShelfPERPUSTAKAAN INTEC(S17)BOOKRAK TERBUKA (OPEN SHELVES)

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