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The Dentsu way : secrets of cross switch marketing from the world's most innovative advertising agency / Kotaro Sugiyama and Tim Andree

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    HF6181.D4
    S84 2011
     
    935577 (Shelf),BOK
    Sugiyama, Kotaro

         The Dentsu way : secrets of cross switch marketing from the world's most innovative advertising agency. - New York , 2011.

         xxiv, 310 p. : ill. ; 24 cm.

         ISBN 9780071748124 (hbk.)
         .-ISBN 0071748121 (hbk.).
         
         1. Marketing - Japan - Management 2. Advertising - Management 3. Advertising agencies - Japan - Management.I. Andree, Tim II. Title
         Library : UiTM Shah Alam; UITM Kelantan
    Accn No.Item StatusAdd IdLocationSMDItem Category
    935577ShelfPERPUSTAKAAN TUN ABDUL RAZAK(P1)BOOKRAK TERBUKA (OPEN SHELVES)
    1003312ShelfPTAR KAMPUS PUNCAK ALAM(PPA)BOOKRAK TERBUKA (OPEN SHELVES)
    147435ADShelfPERPUSTAKAAN INTEC(S17)BOOKRAK TERBUKA (OPEN SHELVES)

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