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All customers are irrational : understanding what they think, what they feel, and what keeps them coming back / William J. Cusick

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    HF5415.32
    .C87 2009
     
    882921 (Shelf),BOK
    Cusick, William J.

         All customers are irrational : understanding what they think, what they feel, and what keeps them coming back. - New York , 2009.

         x, 229 p. ; 24 cm.

         ISBN 9780814414217
         .-ISBN 0814414214.
         
         1. Consumers - Attitudes 2. Consumers - Attitudes.I. Title
         Library : UiTM Shah Alam; UITM Sabah; UITM Kelantan
    Accn No.Item StatusAdd IdLocationSMDItem Category
    882921ShelfPERPUSTAKAAN TUN ABDUL RAZAK(P1)BOOKRAK TERBUKA (OPEN SHELVES)

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