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Measurement for the Social Sciences : the C-OAR-SE method and why it must replace psychometrics / John R. Rossiter

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    H62
    .R677 2011
     
    887803 (Shelf),BOK
    Rossiter, John R.

         Measurement for the Social Sciences : the C-OAR-SE method and why it must replace psychometrics.

         xv, 169 pages : illustrations ; 25 cm.

         ISBN 9781441971579
         .-ISBN 1441971572 (alk. paper).
         
         1. Social sciences - Statistical methods 2. Psychometrics - Research - Methodology 3. Social sciences - Research - Methodology 4. Marketing research - Methodology 5. Consumer behavior - Research.I. Title
         Library : UiTM Shah Alam; UITM Kedah
    Accn No.Item StatusAdd IdLocationSMDItem Category
    887803ShelfPERPUSTAKAAN TUN ABDUL RAZAK(P1)BOOKRAK TERBUKA (OPEN SHELVES)
    897108ShelfPERPUSTAKAAN ALAM BINA TUN ABDUL RAZAK(FSPU)BOOKRAK TERBUKA (OPEN SHELVES)

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