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Strategic marketing management : a business process approach / Luiz Moutinho & Geoff Southern

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    HF5414
    .M67 2010
     
    889618 (Shelf),BOK
    Moutinho, Luiz

         Strategic marketing management : a business process approach. - Hampshire, UK , 2010.

         xxii, 490 p. ; 26 cm.

         ISBN 9781844800001 (pbk.)
         .-ISBN 1844800008.
         
         1. Marketing - Management 2. Strategic planning - Management.I. Southern, G. II. Title
         Library : UiTM Shah Alam; UITM Perak
    Accn No.Item StatusAdd IdLocationSMDItem Category
    889618ShelfPERPUSTAKAAN TUN ABDUL RAZAK(P1)BOOKRAK TERBUKA (OPEN SHELVES)
    893285ShelfPERPUSTAKAAN TUN ABDUL RAZAK(P1)BOOKRAK TERBUKA (OPEN SHELVES)
    893286ShelfPERPUSTAKAAN TUN ABDUL RAZAK(P1)BOOKRAK TERBUKA (OPEN SHELVES)

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