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Marketing methods to improve company strategy : applied tools and frameworks to improve a company's competitiveness using a network approach / Marcos Fava Neves, Luciano Thomé e Castro, Matheus Alberto Cônsoli

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    HD30.28
    .N48 2010
     
    874727 (Shelf),BOK
    Neves, Marcos Fava

         Marketing methods to improve company strategy : applied tools and frameworks to improve a company's competitiveness using a network approach. - New York , 2010.

         viii, 127 p. : ill ; 23 cm.

         ISBN 9780415873758
         .-ISBN 0415873754.
         
         1. Strategic planning 2. Competition 3. Marketing 4. Industrial management.I. Castro, Luciano Thomé e II. Cônsoli, Matheus Alberto III. Title
         Library : UiTM Shah Alam
    Accn No.Item StatusAdd IdLocationSMDItem Category
    874727ShelfPTAR KAMPUS PUNCAK ALAM(PPA)BOOKRAK TERBUKA (OPEN SHELVES)

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