The dynamics of persuasion : communication and attitudes in the 21st century / Richard M. Perloff
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| | | | | | The dynamics of persuasion : communication and attitudes in the 21st century. | | xvi, 425 pages : Illustrations ; 24 cm Communication series. Communication theory and methodology. | | Previous ed: New York : Lawrence Erlbaum Associates, 3rd ed., c2008. | | ISBN 9780415805674 (hbk) | | .-ISBN 0415805678 (hbk) | | .-ISBN 9780415805681 (pbk) | | .-ISBN 0415805686 (pbk). | | | | 1. Persuasion (Psychology) 2. Attitude change - Psychological aspects 3. Mass media - Psychological aspects.I. Title II. Series | | | Library : UiTM Shah Alam; UITM Sarawak; UITM Pulau Pinang; UITM Pahang |
| | Accn No. | Item Status | Add Id | Location | SMD | Item Category | | 880271 | Shelf | | PERPUSTAKAAN TUN ABDUL RAZAK(P1) | BOOK | RAK TERBUKA (OPEN SHELVES) | | 883115 | Shelf | | PERPUSTAKAAN TUN ABDUL RAZAK(P1) | BOOK | RAK TERBUKA (OPEN SHELVES) |
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