Statistics for marketing and consumer research / Mario Mazzocchi
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| | | | Statistics for marketing and consumer research. - Los Angeles, CA , 2008. | xviii, 412 p. : ill. ; 25 cm. | ISBN 9781412911214 (hbk) | .-ISBN 1412911214 (hbk) | .-ISBN 9781412911221 (pbk) | .-ISBN 1412911222 (pbk). | | 1. Marketing research - Statistical methods 2. Consumers - Research - Statistical methods.I. Title | | Library : UiTM Shah Alam; UiTM Johor |
| Accn No. | Item Status | Add Id | Location | SMD | Item Category | 845781 | Shelf | | PTAR KAMPUS PUNCAK ALAM(PPA) | BOOK | RAK TERBUKA (OPEN SHELVES) | 867975 | Shelf | | PTAR KAMPUS PUNCAK ALAM(PPA) | BOOK | RAK TERBUKA (OPEN SHELVES) |
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