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Marketing Plans for Service Businesses : a complete guide / Malcolm McDonald and Adrian Payne

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  • MARC

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    HD9980.5
    .M388 2006
     
    844923 (Shelf),BOK
    McDonald, Malcolm

         Marketing Plans for Service Businesses : a complete guide.

         xiv, 401 pages : illustrations (some colour) ; 25 cm.

         ISBN 075066746X (paperback)
         .-ISBN 9780750667463 (paperback).
         
         1. Service industries - Marketing 2. Service industries - Planning.I. Payne, Adrian II. Title
         Library : UiTM Shah Alam; UITM Kelantan
    Accn No.Item StatusAdd IdLocationSMDItem Category
    844923ShelfPTAR KAMPUS PUNCAK ALAM(PPA)BOOKRAK TERBUKA (OPEN SHELVES)

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