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The 22 immutable laws of branding : how to build a product or service into world-class brand / Al Ries and Laura Ries

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    HD69.B7
    R537 1998
     
    819953 (Shelf),BOK
    Ries, Al

         The 22 immutable laws of branding : how to build a product or service into world-class brand. - New York , 1998.

         viii, 182 p. : ill. ; 22 cm.
         Includes index.

         ISBN 9781861976055
         .-ISBN 1861976054.
         
         1. Brand name products - Management.I. Ries, Laura II. Title
         Library : UiTM Shah Alam
    Accn No.Item StatusAdd IdLocationSMDItem Category
    819953ShelfPERPUSTAKAAN UNDANG-UNDANG TAR(PUU)BOOKret

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