MARKETING RESEARCH / David A. Aaker, V. Kumar, George S. Day, Meredith Lawley, David Stewart.
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| | | | MARKETING RESEARCH. | xix, 601 pages : illustrations ; 26 cm. | 1st ed. published 2005. | Includes index. | Australasian authors are Meredith Lawley and David Stewart. Based on US text of David A. Aaker, V. Kumar, George S. Day. | ISBN 047081070X (paperback) | .-ISBN 9780470810705. | | 1. Marketing research - Textbooks.I. Aaker, David A. II. V. Kumar III. Lawley, Meredith IV. George, S. Day V. Stewart, David VI. Title | | Library : UiTM Shah Alam; UITM Sarawak; UITM Sabah; UiTM Johor; UITM Pahang; UITM Kelantan; UITM Perak |
| Accn No. | Item Status | Add Id | Location | SMD | Item Category | 815717 | Shelf | | PTAR KAMPUS PUNCAK ALAM(PPA) | BOOK | RAK TERBUKA (OPEN SHELVES) | 825500 | Shelf | | PTAR KAMPUS PUNCAK ALAM(PPA) | BOOK | RAK TERBUKA (OPEN SHELVES) | 829842 | Shelf | | PERPUSTAKAAN TUN ABDUL RAZAK(P1) | BOOK | RAK TERBUKA (OPEN SHELVES) |
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