Brand culture / edited by Jonathan E. Schroeder and Miriam Salzer-Morling ; with Sren Askegaard ... [et al.]
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| | | Brand culture. - London , 2006. |
| xv, 218 p. : ill. ; 24 cm. | "Simultaneously published in the USA and Canada by Routledge.". | ISBN 0415355982 (hbk.) | .-ISBN 0415355990 (pbk.) | .-ISBN 9780415355988 (hbk.) | .-ISBN 9780415355995 (pbk.). | | 1. Branding (Marketing) 2. Brand name products.I. Askegaard, Sren II. Schroeder, Jonathan E. - 1962- III. Salzer-Morling, Miriam IV. Title | | Library : UiTM Shah Alam; UITM Kelantan |
| Accn No. | Item Status | Add Id | Location | SMD | Item Category | 709295 | Shelf | | PTAR KAMPUS PUNCAK ALAM(PPA) | BOOK | RAK TERBUKA (OPEN SHELVES) | 858147 | Shelf | | PTAR KAMPUS PUNCAK ALAM(PPA) | BOOK | RAK TERBUKA (OPEN SHELVES) |
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