The rise of brands / Liz Moor
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| | | | The rise of brands. - Oxford, UK , 2007. | 188 p. ; 24 cm. | ISBN 9781845203832 (cloth) | .-ISBN 1845203836 (cloth) | .-ISBN 9781845203849 (pbk.) | .-ISBN 1845203844 (pbk.). | | 1. Marketing - Social aspects 2. Intellectual property - Management 3. Branding (Marketing) - Management 4. Brand name products - History 5. Branding consultants - Social aspects.I. Title | | Library : UiTM Shah Alam |
| Accn No. | Item Status | Add Id | Location | SMD | Item Category | 807807 | Shelf | | PERPUSTAKAAN TUN ABDUL RAZAK(P1) | BOOK | RAK TERBUKA (OPEN SHELVES) |
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