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Real-life marketing and promotion strategies in college libraries : connecting with campus and community / Barbara Whitney Petruzzelli, editor

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    Z716.3
    .R42 2005
     
    707623 (Shelf),BOK
    Real-life marketing and promotion strategies in college libraries : connecting with campus and community. - Binghamton, NY , 2005.

         xvi, 192 p. : ill. ; 23 cm.
         "Co-published simultaneously as College & undergraduate libraries, volume 12, numbers 1/2 2005.".

         ISBN 9780789031570 (alk. paper)
         .-ISBN 0789031574 (alk. paper)
         .-ISBN 9780789031587 (pbk. : alk. paper)
         .-ISBN 0789031582 (pbk. : alk. paper).
         
         1. Libraries and students 2. Academic libraries - Marketing 3. Academic libraries - Public relations 4. Libraries and colleges.I. Petruzzelli, Barbara Whitney II. Title

         http://ptarpp2.uitm.edu.my/ptarpprack/RAK-20.gif
         Library : UiTM Shah Alam; UITM Kelantan
    Accn No.Item StatusAdd IdLocationSMDItem Category
    707623ShelfPTAR KAMPUS PUNCAK PERDANA(PP)BOOKRAK TERBUKA (OPEN SHELVES)

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