Real-life marketing and promotion strategies in college libraries : connecting with campus and community / Barbara Whitney Petruzzelli, editor
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| | | Real-life marketing and promotion strategies in college libraries : connecting with campus and community. - Binghamton, NY , 2005. |
| xvi, 192 p. : ill. ; 23 cm. | "Co-published simultaneously as College & undergraduate libraries, volume 12, numbers 1/2 2005.". | ISBN 9780789031570 (alk. paper) | .-ISBN 0789031574 (alk. paper) | .-ISBN 9780789031587 (pbk. : alk. paper) | .-ISBN 0789031582 (pbk. : alk. paper). | | 1. Libraries and students 2. Academic libraries - Marketing 3. Academic libraries - Public relations 4. Libraries and colleges.I. Petruzzelli, Barbara Whitney II. Title | http://ptarpp2.uitm.edu.my/ptarpprack/RAK-20.gif | | Library : UiTM Shah Alam; UITM Kelantan |
| Accn No. | Item Status | Add Id | Location | SMD | Item Category | 707623 | Shelf | | PTAR KAMPUS PUNCAK PERDANA(PP) | BOOK | RAK TERBUKA (OPEN SHELVES) |
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