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Handbook of niche marketing : principles and practice / Tevfik Dalgic, editor

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  • MARC

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    HF5415.127
    .H36 2006
     
    812927 (Reference),BOK
    Handbook of niche marketing : principles and practice. - New York , c2006.

         xxii, 256 p. : ill. ; 23 cm.

         ISBN 0789023296 (alk. paper)
         .-ISBN 078902330X (pbk. : alk. paper)
         .-ISBN 9780789023292 (alk. paper)
         .-ISBN 9780789023308 (pbk. : alk. paper).
         
         1. Market segmentation - Case studies.I. Dalgic, Tevfik II. Title
         Library : UiTM Shah Alam
    Accn No.Item StatusAdd IdLocationSMDItem Category
    812927ReferencePERPUSTAKAAN TUN ABDUL RAZAK(P1)BOOKruj
    815705ReferencePERPUSTAKAAN TUN ABDUL RAZAK(P1)BOOKruj

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