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Corporate Social Responsibility : Doing the Most Good for Your Company and Your Cause / PHILIP KOTLER and NANCY LEE

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    HD60
    .K67 2005
     
    695404 (Shelf),BOK
    Kotler, Philip

         Corporate Social Responsibility : Doing the Most Good for Your Company and Your Cause.

         x, 307 pages : illustrations ; 24 cm.
         Published simultaneously in Canada.

         ISBN 9780471476115
         .-ISBN 0471476110.
         
         1. Corporations - Charitable contributions 2. Corporate image 3. Social responsibility of business 4. Social marketing.I. Lee, Nancy - 1932- II. Title
         Library : UiTM Shah Alam; UITM Perlis; UITM Pulau Pinang; UiTM Johor; UITM Perak
    Accn No.Item StatusAdd IdLocationSMDItem Category
    695404ShelfPTAR KAMPUS PUNCAK ALAM(PPA)BOOKRAK TERBUKA (OPEN SHELVES)
    877717ShelfPTAR KAMPUS PUNCAK ALAM(PPA)BOOKRAK TERBUKA (OPEN SHELVES)

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