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Marketing of Olympic sport organisations / Alain Ferrand and Luiggino Torrigiani ; [foreword by Jean-Loup Chappelet]

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  • MARC

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    GV716
    .F47 2005
     
    686212 (Shelf),BOK
    Ferrand, Alain

         Marketing of Olympic sport organisations. - Champaign, IL , 2005.

         vii, 136 p. : ill. ; 28 cm.

         ISBN 073605930X (soft cover)
         .-ISBN 9780736059305.
         
         1. Sports - Societies, etc - Marketing 2. Sports administration - Societies, etc - Marketing 3. Olympics - Management.I. Torrigiani, Luiggino - 1962- II. Title
         Library : UiTM Shah Alam; UITM Sabah
    Accn No.Item StatusAdd IdLocationSMDItem Category
    686212ShelfPERPUSTAKAAN SAINS DAN TEKNOLOGI TAR(P4)BOOKRAK TERBUKA (OPEN SHELVES)

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