Shah Alam

  • UiTM Shah Alam
  • UITM Sarawak
  • UITM Perlis
  • UITM Pulau Pinang
  • UITM Sabah
  • UiTM Negeri Sembilan
  • UiTM Johor
  • UITM Melaka
  • UITM Pahang
  • UITM Kelantan
  • UITM Kedah
  • UITM Perak
  • UITM Terengganu
  • UiTM Libraries
.

Services marketing : concepts, strategies & cases / K. Douglas Hoffman, John E. G. Bateson

  • Linear

  • MARC

  •  
    HD9980.5
    .H644 2006
     
    645729 (Shelf),BOK
    Hoffman, K. Douglas

         Services marketing : concepts, strategies & cases. - Mason, OH , 2006.

         xix, 588 p. : ill. ; 24 cm.
         Rev. ed of: Essentials of services marketing. 2nd ed. c2002.

         ISBN 0324422830
         .-ISBN 0324319967 (hbk.)
         .-ISBN 9780324422832(pbk)
         .-ISBN 9780324319965(hardcover).
         
         1. Service industries - Marketing.I. Bateson, John E. G. II. Hoffman, K. Douglas III. Title
         Library : UiTM Shah Alam; UITM Sabah; UITM Terengganu
    Accn No.Item StatusAdd IdLocationSMDItem Category
    645729ShelfPTAR KAMPUS PUNCAK ALAM(PPA)BOOKRAK TERBUKA (OPEN SHELVES)
    648932ShelfPTAR KAMPUS PUNCAK ALAM(PPA)BOOKRAK TERBUKA (OPEN SHELVES)
    657424ShelfPERPUSTAKAAN TUN ABDUL RAZAK(P1)BOOKRAK TERBUKA (OPEN SHELVES)
    661756ShelfPTAR KAMPUS PUNCAK ALAM(PPA)BOOKRAK TERBUKA (OPEN SHELVES)
    708034ShelfPTAR KAMPUS PUNCAK ALAM(PPA)BOOKRAK TERBUKA (OPEN SHELVES)
    843013ShelfPERPUSTAKAAN TUN ABDUL RAZAK(P1)BOOKRAK TERBUKA (OPEN SHELVES)

Search In

Shelf Browse

No Shelf Browse Data.

Top